Desi Wear Partners with Sony Pictures!

Posted in News on Nov 06, 2007

In association with Sony Pictures, Desi Wear is proud to announce the new Movie, a Romantic Musical, Saawariya. And we’ve got an Exclusive Tshirt for this launch!!! This new special edition Tshirt was designed by a hot new artist on the scene, Premi. And what makes this movie special, (besides the fact that DW is involved, heh), is that it’s the first Indian movie produced by a Hollywood production house.

So Saawariya will be released in November 2007. It was directed by Sanjay Leela Bhansali. The story is based on Fyodor Dostoevsky’s short story, White Nights.

Warning! This synopsis contains spoilers
The lead roles will be played by débutantes Ranbir Kapoor (Rishi Kapoor’s son) and Sonam Kapoor (Anil Kapoor’s daughter).The film also stars Salman Khan and Rani Mukerji in supporting roles.
The protagonist is young 22 year old man who is a dreamer. He comes across a young lady and their story begins. Days are as bright as night. The story is based on four nights that the protagonists spend together. It is the story of a shy dreamer, Raj (22 years old), who spent most of his time isolated in his apartment, creating riddles and finding answers to them, jabbering poetry or arguing with his foolish landlady Miss Disa, with whom he shared a love/hate relationship.

Raj was loved by one and all, for he always brought happiness to the people around him. Destiny plans a magical tale for Raj over the next four nights of his life that shall change his entire being “Saawariya” is the story of a couple’s chance encounter and the advance of their parallel obsessions over four successive nights. An impromptu romance is initiated in a remote town in the serene beauty of picturesque Simla, a quaint hill station in Northern India that was once the summer capital of India under the British Raj, known for its lakes, mist, heavenly snowfall, rains and the tall swaying pine trees. The bright, fun-filled winding streets of the mall come alive with singing clubs, rustic folklore, dancing, love ballads, flourishing colonies of artists and weavers, and chants from the monastery- all woven in perfect harmony into a magical dream. It is here that the dreamer finds the ‘lost’ self in himself.